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Social Media
Twitter/X: 280 chars · Instagram caption: 125–150 words · LinkedIn post: 150–300 words · Facebook: 40–80 words for best engagement.
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Emails
Marketing emails: 50–125 words · Cold outreach: 75–100 words · Newsletter: 200–500 words. Shorter usually wins on mobile.
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Blog Articles
How-to guides: 1,500–2,500 words · Pillar pages: 3,000–5,000 words · Quick posts: 600–1,000 words. Google rewards depth.
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Website Pages
Homepage: 300–500 words · Service pages: 600–1,000 words · About page: 300–600 words. Quality over quantity.
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SEO Content
Target 1,500–2,500 words for competitive keywords. Long-form content (3,000+) earns more backlinks and ranks for more keyword variants.
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Reading Speed
Average adult reads 238 words/min. This tool estimates reading time at 238 WPM and speaking time at 130 WPM (presentation pace).